OUR BLOG
A curated collection of ideas, guidance and practical insights across branding, graphic design and website design. From brand strategy through to launching your business or evolving a brand that no longer feels aligned, we’re here to help you move forward with clarity.
the studio edit
Brand Files Explained: What to Use and When
Not sure which brand file to use or why you’ve been given so many formats? This guide breaks down your brand files in a simple way, so you know exactly what to use for print and digital.
Should You Start with Just a Logo? What to Consider Before Investing in Your Brand
Thinking of starting with just a logo to keep costs down? While it can seem like a simple first step, there are a few important things to consider. Here’s what to know before investing in your brand, and why a more complete identity can often be the more effective path.
Benefits of Hiring a Husband-and-Wife Duo for Design Projects
Hiring a husband-and-wife creative duo offers more than convenience. From shared vision and seamless collaboration to genuine care and consistency, here’s why this approach works so well for branding and website projects.
Small Business Websites in Port Macquarie
Your website is often the first impression of your business. We share what makes a strong small business website in Port Macquarie, and how to choose the right approach for your goals.
How to Submit Your Squarespace or Shopify Website for Indexing
Your website might be live, but that doesn’t always mean Google knows it exists. In this post, we explain what indexing is, why it matters, and how to submit your Squarespace or Shopify site so it’s ready to be found.